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We host more than 100 websites and are connected to nearly 130 website analytics accounts. Here in our blog we share some of the trends we see in analyzing visitor behavior and some of the bigger news we read about in our industry that can help you improve your website.

If you would like additional information on any topic, you will find an easy-to-use request form on every article page.

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Jan
28
The Food Pyramid of Internet Marketing by Dorothy Mowbray

Have you ever noticed, when you walk into some restaurants, the first thing you see is a huge display of the most delectable, mouth-watering, and visually appealing desserts they have on their menu?
Do you think this is by accident?

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Dec
04
Why Google +1 Is More Important to your Business than Facebook by Matt Weber

As if you didn’t have enough to think about with trying to stay on top of Facebook, Twitter, and LinkedIn, along comes Google with a new social network called Google +1.


Should you pay attention? Yes – and here are four reasons why Google +1 should become your highest social media priority.

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Aug
26
Why “Conversions” is the Only Statistic that Counts by Becky Ryan

Here’s a nasty reality: you could have the most creative, ground-breaking website in the industry, garnering your business world-wide recognition, a huge spike in web traffic and extreme Internet infamy—and still not make a single cent.

It’s a scary reality. As business manager or owner, you know all too well that it all comes down to the bottom line. Are you making money or not? So if thousands of page views, unique visitors and brand recognition won’t guarantee your website makes money, how do you know if your web development, Internet marketing, AdWords spending and Social Media campaigns are worth the investment?

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Jun
22
Has Google +1 Just Upped the Ante? by Becky Ryan

The Google geniuses constantly innovate to produce new products and services enhancing their search engine and helping companies like yours attract business and target your niche market. Here’s a list of the almost 50 products they offer.

Some of these ideas—like AdWords or Gmail— sky rocket, becoming a huge hit with businesses and customers large and small, but will their newest feature give extra power to your organic and paid listings or will it be scrubbed before launch?

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May
03
How to Blog Like an Expert in 3 Easy Steps by Becky Ryan

"I'm going to start a blog."

What a great idea! Among other great perks, blogging delivers a serious boost to the search engine ranking and sales power of your website while connecting you more personally to your current and potential clients.

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